Lesiage x plantica | 20th Anniversary
Wacoal's "Lesiage" 20th Anniversary Collaboration with plantica
To commemorate the 20th anniversary of its “Lesiage” brand, Wacoal collaborated with plantica on a special collection and promotional campaign.
plantica created three original floral patterns, each designed to evoke a sense of gorgeousness and luxury.
These designs were not only featured on the anniversary collection items but were also widely utilized across all promotional materials, including the key advertising visual, exhibition displays, and in-store point-of-purchase (POP) signage.
Lesiage
https://store.wacoal.jp/brand/lesiage/
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【中文简体字版本 / Simplified Chinese Version】
华歌尔旗下品牌「Lesiage」20周年纪念 plantica 联名合作
为庆祝日本华歌尔 (Wacoal) 旗下品牌「Lesiage」于2022年创立 20 周年，plantica 与其携手推出了一次特别的联名合作。
plantica 为此独家创作了三款散发着华丽与奢华气息的原创花卉图案。
这些设计不仅被应用于纪念款系列商品之上，还被广泛运用于广告主视觉、展览会布置以及店铺的POP宣传品等整体推广活动中。