plantica Designs Limited-Edition Floral Bottle for "Kaoru Ale" Mother's Day Campaign

For the Mother’s Day campaign for Suntory Beer’s “The Premium Malt’s>,” plantica designed a vibrant, limited-edition floral bottle.

plantica’s distinctive floral artistry was commissioned to richly convey the special qualities and the fruity, refreshing essence of “Kaoru Ale.” The design boldly reimagined the brand’s signature “Blue” color through an infusion of floral motifs, creating a fresh new image for the product. This special campaign garnered considerable attention and became a popular topic.

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【中文简体字版本 / Simplified Chinese Version】

建议标题: plantica 为三得利「〈香るエール〉(Kaoru Ale)」啤酒母亲节活动设计限定花卉瓶

在三得利啤酒「The Premium Malt’s〈香るエール〉」的 母亲节特别推广活动中，plantica 受邀为其设计了一款饰有绚丽花卉图案的限定款酒瓶。

为更好地传递「〈香るエール〉」啤酒的独特价值以及其清爽果香所营造的品饮体验，此次特别采用了 plantica 标志性的花卉艺术。设计大胆地将品牌主色调“蓝色”与缤纷的花卉元素相融合，为产品注入了全新的视觉形象。该母亲节限定企划获得了市场的广泛关注并引发热议。